SIS (Sports Information Services) has promoted Helen Ridley to the new role of head of group account management while appointing Michele Fischer as digital sales consultant for the U.S. market, as part of SIS’s international expansion strategy.
Caesars Entertainment, Inc. and William Hill US, announced their first NFL team sponsorship together, becoming a sports betting partner of the Indianapolis Colts.
BetMGM, the sports betting joint venture between MGM Resorts International and GVC Holdings, continues to negotiate official sports betting partner arrangements with a growing number of pro football franchises, the most recent being the Detroit Lions, Las [...]
